How to Ask for Major Gifts in 3 Easy Steps

Regardless of a nonprofit’s mission or fundraising diversification, if there is no plan in place to identify, cultivate, and solicit Major Gifts from individuals, you are leaving vital funds untapped. Successful nonprofits possess an ability to connect with wealthy individuals who happily support their cause. How do nonprofits do this, and how can your organization transition from government and/or foundation dependency to include Major Gifts, and to even make these into your top gifts?

Asking Matters will host Peter Heller, founder of Heller Fundraising Group, as he breaks down the details for each step and provide tools to accomplish this challenging work. Each attendee will understand the Major Gift fundraising process from beginning to end and will take back specific tools and ideas to their office that they can start using the next day.

3 Key Takeaways

• Learn the 3 simple concepts to effectively structure your major gift fundraising

• Gain a transformative understanding of how to secure donor meetings – the hardest part of the process

• Acquire tools and techniques to share with your whole leadership team – Executive Director, Board members, development staff